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INTERNOITALIANO – Neri Stationery Objects

Alex Rückheim

INTERNOITALIANO – Neri Stationery Objects
INTERNOITALIANO – NERI Stationery Objects
INTERNOITALIANO – NERI Stationery Objects
INTERNOITALIANO – NERI Stationery Objects

NERI is a collection of pens and mechanical pencils designed by Italian designer Giulio Iacchetti for InternoItaliano. The brand’s stationery and desk objects fall outside the traditional mechanism of the opening/closing systems of classic pens: the placement of the leads as well as the regulation of their length is done by simply turning the contrasting thumbscrew.

Founded in 2012 by Giulio Iacchetti, InternoItaliano designs furniture and design objects inspired by the Italian culture and way of living. At the heart of the brand is a production system constituted by a network of workshops and manufacturing companies that embody the excellence in the Italian craftsmanship. Internoitaliano is a project pertaining to the notion of ’Italianità-Italianity’, which distances itself from the, at times, abstract approach of the so called ’international style’ of design. Criticising this school for creating a gap between design object and people, InternoItaliano is a project born to be close to the people. All their objects are designed to be immediately recognisable in their functions, possibly near to an archetype, and made of one material or tending towards that. In that way, the objects of InternoItaliano recall a sort of Italian classicism. Above all, the studio designs with a touch of irony, a characteristic central to Italian Design.